Photography Tips By the Online Auction Academy Staff

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	Photography Tips By the Online Auction Academy Staff One of our focus classes for training (and one of the most popular) is Photography Tips for Profitable Auctions. Why is it so popular? Because a great photo can make or break an auction and getting good photos is not always easy. Many people balk at the seeming technical complexities of creating digital photography. These are people who have never picked up a digital camera and tried it out. Otherwise they would know that using the camera is easy! Getting good photos, whether with a digital or standard camera, is the hard part. There are several things to focus on when creating photos for your auction sales. The first thing to remember is that since you're taking digital pictures, you're not out anything if you have to take them over and over to get it right. One of the big advantages to digital photography is that there's no film to waste! When you're putting photos together for your auctions, remember the following: * Photos help to answer questions * Photos show flaws in your items * Photos help to sell the item * Photos save time These four tips will save you lots of hassle and lots of time when you're making your photos. Photos help to answer questions This is pretty self-explanatory. A great photo is worth a thousand words, so using one or two good shots of your product can do nothing but enhance your auction. What could take paragraphs to explain in words only could be reduced to a sentence or two if a photo is there for reference. Photos show flaws in your items This may seem like a bad thing at first, but it's not. Being honest and up-front about your items for sale will always save you hassles, increase your business, and create trust between yourself and the buyer. Don't be nervous about pointing out flaws in the item you're selling. Photos help sell the item It's been proven that a good photo will usually increase the auction's ending price by 30% or more. Although many people selling on online auction sites use photos now, a professional-quality photo versus an amateur affair will definitely mean the difference between mediocre and great sales. Photos save time Not only do they save you the time of explaining the item in detail, but they will also save you the time used in answering query emails from prospective buyers who are unsure about your item. If you show the items' great points and flaws in photos, along with a good description, you'll reduce the amount of queries you receive and therefore the amount of time you spend answering them! Obviously there are a lot of good reasons to take the time and go to the effort of learning to use a camera well. Some basic tips for your images include: * Crop the image so that it focuses on the item itself without a lot of empty space around it. * Use a clear, solid background that enhances the item (e.g. blue item = white background; white item = black or blue background for emphasis). * Use a LOT of lighting to get clear shots. * Use the photo to describe the item - take pictures at varying angles until you have the right one. * Use an image quality of 72dpi for posting on the Web. Most websites and computers cannot use higher than this and you'll save file size and loading times this way. A great photo is worth a thousand words and can easily make or break your auction! ========== The Online Auction Academy is the premier training school for learning to sell at online auction and create a profitable business online. Sign up for a free online seminar featuring the AuctionMan Craig Meyer:http://www.awwstore.com/oaa/




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